The EFS fitness studio will be opening in Greer at 200 Trade Street on Sept. 10. Matt Porter and Jim Bermel are co-owners of the studio that is located in the former Vintage Jewelry store.
Drew Stewart demonstrates the box jump that will be part of the EFS training programs.
Some of the free weights have been delivered to the EFS studio.
Weighted balls will be used to add strength and endurance.
EFS (Elevated Fitness Solution) will be located at the former Vintage Jewelry at 200 Trade Street. The business is scheduled to open Sept. 10.
Drew Stewart is the manager of the 2,000 square foot training center. A new roof is in place and the interior has been renovated on the first floor. Hours will be 5 a.m. to 10 p.m. everyday and closed on Sunday.
Porter said EFS – Elevated Fitness Solution – is his concept that he is marketing. “We don’t count reps, we do exercises for time,” Porter said. Customers will go through 30-minutes of an intensive workout at stations featuring free weights, dumbbells, step blocks and medicine balls. Tractor tires and a sledgehammer, adapted to contain sand for weight, will be used as an alternative station. “When you are hitting the tractor tires with the hammer you are getting a good workout."
Porter said downtown’s foot traffic convinced him to put be the first fitness business to venture into the central business district. “Foot traffic, that’s what got me excited,” he said. “I just parked at the corner (Victoria and Trade) and sat for hours watching people. It seemed like there was always people walking downtown.”
Marketing fitness equipment was Porter's occupation before coming up with his EFS business. “You learn a lot from selling equipment and you also learn from people who have made mistakes,” he said. He also markets memberships in new fitness facilities. His PT King (Personal Trainer King) business guarantees 100 new memberships in five days.