A look inside the American snacker

Published on Wednesday, February 22, 2012

Findings from a recent survey discovered that snacking is as ingrained in the fabric of America as popping a bag of popcorn.

In fact:

More than one-third of survey respondents said they would rather receive daily visits from their in-law or relatives (39 percent) or have weekly visits to the dentist (33 percent) than give up snacking.

Of important characteristics in snack foods, 69 percent of people surveyed said they like snacks salty versus sweet (63 percent), crunchy (50 percent), healthy (40 percent) or savory (31 percent).

Thirty-six percent of those surveyed said backstage passes to their favorite performer would motivate them to stick to their New Year's resolutions, while 28 percent said it would take sideline seats to the biggest sporting event of the year as effective motivation.


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