Buffets, Inc., headquartered in Greer, parent company Ryan’s, Old Country Buffet, Fire Mountain and Hometown Buffet restaurants reported positive same store sales growth for a second quarter in a row, beating the industry's performance and producing Buffets’ best annual same store comp sales performance in eight years, according to a statement released by the company today. No percentages or statistics were included in the news release.
Third quarter sales, ending April 3, were reportedly up 1.7 percent, the best year-over-year quarterly comparable sales performance in seven years.
“Our results indicate we have stabilized our business and are poised to grow our business for the first time in years,” said Anthony Wedo, CEO of Buffets, Inc. “The organization has been highly focused on innovations and investments that directly impact the guest experience. At the end of the day, what we deliver in our restaurants day in and day out is what really matters.”
“In the last year, we laid a strong ‘guest first’ foundation by rolling out our Great Steak Pledge, our Four Star Operating platform, and our highly successful Family Night initiative,” said Jason Abelkop, CMO of Buffets, Inc. “Families, especially young families, are our core target. Everything we’re doing is to improve the value equation for them.”
Abelkop stated that the new menu roll out in March dubbed “Real Favorites” had a positive impact on sales.